YRC RETAIL & MARKETING

Building the Next Generation of Retail & Food Businesses

YRC Retail and Marketing Pvt. Ltd. works with Younush Rana’s leading brands and innovative products and services across food, beverage, retail, and lifestyle. Its FOCO-based business model brings together strategic investment, company-managed operations, technology-enabled systems, and scalable retail opportunities.

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FOCO - Franchise Owned, Company Operated

From Family Chef and FOOD Pharmacy to TCM, JOULA Home, and MuslimTech, the venture brings multiple concepts together under an integrated retail and marketing ecosystem.

OUR BUSINESS MODEL

A Plug-and-Play Retail Model Built for Business Partners

YRC Retail and Marketing follows a FOCO — Franchise Owned, Company Operated model, where the franchisee provides the capital to establish the store or outlet while the parent brand manages the day-to-day business operations.

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FRANCHISE OWNED

The investor provides the capital required to establish the store or outlet.

COMPANY OPERATED

The parent brand manages day-to-day operations, staffing, administration, purchasing, marketing, and branding.

FRANCHISE OWNED

The investor provides the capital required to establish the store or outlet.

OUR BRANDS & CONCEPTS

One Retail Ecosystem. Multiple Business Concepts.

YRC Retail and Marketing brings together a portfolio of innovative retail, food, beverage, home, and lifestyle concepts designed to create diverse opportunities across the modern consumer market.

Family Chef

Multi-cuisine food and restaurant concepts designed for modern dining experiences.

FOOD Pharmacy

A one-stop destination for dates, nuts, seeds, dry fruits, spices, herbs, beverages, and other food products with a food-as-medicine approach.

TCM

A focused beverage concept bringing together everyday tea, coffee, and milk-based offerings.

JOULA Home

A home-focused retail concept offering products and solutions for better living.

HOME & LIFESTYLE

Expanding Into Home, Kitchen & Lifestyle

YRC Retail & Marketing is expanding into home decor and kitchenette solutions, bringing together products and services designed for modern living, functional spaces, and everyday lifestyle needs.

Home Decor & Lighting

Creating stylish spaces through decor, lighting and lifestyle solutions.

Fixtures & Fittings

Functional fixtures and fittings for modern residential spaces.

Furniture & Appliances

Furniture and appliances designed for comfortable everyday living.

Curtains & Furnishings

Curtains and furnishings that add comfort, style and character to interiors.

Kitchen & Equipment

Kitchen solutions and equipment for efficient and modern spaces.

Lifestyle Solutions

Integrated home and lifestyle products for modern living needs.

FOOD & NUTRITION CONSULTING

Food Solutions Focused on Health, Nutrition & Better Management

YRC extends its food ecosystem beyond products and retail through consultation on food ingredients, recipes with health outcomes, nutritional management and practical food practices.

Our consultation covers energy and hygiene, cleaning, home chef practices and food management, helping bring together food knowledge, health considerations and better everyday management.

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FOOD PHARMACY & SUPPLY ECOSYSTEM

From Direct Sourcing to Smarter Retail

FOOD Pharmacy is positioned as a one-stop destination for dates, nuts, seeds, dry fruits, spices, herbs, tea, coffee, honey, jaggery, jams, pickles, marmalades, and other food products, with a food-as-medicine approach.

The business ecosystem connects sourcing from farmers, cultivators, FPOs, cooperatives, suppliers, and manufacturers with procurement, storage, distribution, and retail opportunities.

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DIRECT SOURCING

Connecting with farmers, FPOs, cooperatives, producers, and suppliers.

PROCUREMENT & DISTRIBUTION

Supporting procurement, storage, cold storage, distribution, and fulfilment activities.

RETAIL & FOOD PRODUCTS

Bringing diverse food products and innovative food concepts closer to consumers.

1. FARMERS & PRODUCERS

Sourcing directly from farmers, FPOs, cooperatives, producers, and trusted suppliers.

2. PROCUREMENT

Quality-focused procurement and sourcing through reliable business relationships.

3. STORAGE & LOGISTICS

Storage, cold storage, distribution, and logistics for efficient product movement.

4. FOOD PHARMACY

A one-stop destination for healthy, natural, and innovative food products.

5. CONSUMERS

Bringing diverse food products and better choices closer to consumers.

YRC & YRM

Building a Smarter, Technology-Enabled Retail Ecosystem

YRC Retail brings together retail expertise, innovative business concepts, and technology-enabled operations to create a connected and scalable business ecosystem.

The strategic collaboration with YounushRana Consulting combines Artificial Intelligence, predictive analytics, workflow automation, inventory tracking, and supply-chain digitisation to support more efficient retail operations and direct agri-sourcing networks.

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AI & AUTOMATION

Using AI, predictive analytics, and workflow automation across business operations.

SMART SUPPLY CHAINS

Digitising sourcing, inventory tracking, logistics, and distribution networks.

NEW BUSINESS OPPORTUNITIES

Creating a platform for franchises, dealerships, distributorships, marketplaces, and emerging retail ventures.

LET’S GROW TOGETHER

Ready to Grow Your Retail & Marketing Business?

Whether you are looking to strengthen your retail strategy, build your brand, expand your market or explore new business opportunities, YRC can help you move forward with the right approach.

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